MindShift Digital Marketing Blog
View our latest posts on digital marketing topics that matter to your business. We commonly write about SEO, social media, content and more.
September 11, 2025 | SEO
How TikTok and Instagram Are Changing Search Behavior
TikTok and Instagram are gaining search market share, especially among Millennials and Gen Z Consumers are increasingly turning to social…
July 1, 2025 | SEO
What is Google AI Mode, and How Does it Change The Digital Marketing Space?
Most Google searches now default to AI Overviews, disrupting traditional click-through rates and SERP rankings. Marketers must adapt their strategy…
May 27, 2025 | SEO
The Ethical Use of AI in Digital Marketing
Artificial intelligence is the next frontier in digital marketing, poised to disrupt operations across numerous industries. Already, 73 percent of…
May 22, 2025 | SEO
What is Generative Engine Optimization & Why Does it Matter?
Generative engine optimization (GEO) radically changes how marketers approach content creation in the digital age. As AI-powered search engines become…
