MindShift Digital Marketing Blog

MindShift Digital Marketing Blog

women with emotion

March 21, 2025 | SEO

The Psychology of Emotion in Marketing

Brands that connect with consumers emotionally have a digital marketing advantage. Why? Emotions drive decisions, and this happens more often…

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women working on medtech digital marketing

March 17, 2025 | SEO

Everything You Need to Know About MedTech Digital Marketing

The MedTech industry is undergoing rapid transformation, as are the methods companies use to connect with healthcare professionals and decision-makers….

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limited supply sticker

March 13, 2025 | SEO

How Scarcity Marketing Uses Limited Availability to Influence Consumer Decisions

In marketing, one principle consistently proves to be a powerful driver of success: scarcity. It taps into a fundamental human…

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a clock to show a last minute offer

March 11, 2025 | SEO

Uncovering the Emotional Influence of Scarcity on Consumer Decision-Making

Starbucks tumblers are priced initially between $20 and $30. However, some limited editions are listed on eBay for nearly $1,900…

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