MindShift Digital Marketing Blog
Author: Mindy Weinstein
July 1, 2025 | SEO
What is Google AI Mode, and How Does it Change The Digital Marketing Space?
Most Google searches now default to AI Overviews, disrupting traditional click-through rates and SERP rankings. Marketers must adapt their strategy…
May 27, 2025 | SEO
The Ethical Use of AI in Digital Marketing
Artificial intelligence is the next frontier in digital marketing, poised to disrupt operations across numerous industries. Already, 73 percent of…
May 22, 2025 | SEO
What is Generative Engine Optimization & Why Does it Matter?
GEO is reshaping digital marketing by optimizing content for AI-driven search engines like ChatGPT and Gemini Clear, conversational, and authoritative…
March 25, 2025 | SEO
The Psychology of Time Restrictions in Marketing: How Urgency Drives Conversions
How do you make your product stand out in a world where consumers are bombarded with choices? The answer lies…
