Les Boado

Les Boado

Video Creator & Editor

Les Boado joined Market MindShift with 11 years of professional video editing experience. He began his career in the events industry as a same-day editor, before transitioning into advertising, where he helped produce national TV commercials for major brands such as Avon, Nestlé, Globe, the Department of Tourism, the Department of Agriculture, Forever 21, and more. Eventually, he pivoted into the digital space, crafting content for YouTube, Meta ads, and other platforms. Les earned a Postgraduate Certificate in Strategic Relationship Marketing from George Brown College in Toronto and a BA in Communication from Colegio de San Juan de Letran-Manila. In 2016, he was recognized by the Catholic Mass Media Awards for Best TV Production and by Indie-UN Film 2016 of De La Salle University-Manila for Best Documentary.

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